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Caban Energy

A performance and compliance pass: +20 PageSpeed points, +30% chatbot indexing and GDPR and US privacy compliance.

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Role
Webflow developer
Type
Webflow site
Result
+20 PageSpeed points and +30% chatbot indexing.

The problem

The client wanted a lighter site: it sometimes loaded slowly and scored badly on PageSpeed Insights.

The site is regulated under UK and US law, and the client wanted to avoid lawsuits over data handling, data collection and accessibility.

How I solved it

Performance: I compressed all assets inside Webflow and removed repeated, unnecessary JavaScript, animating the site with CSS instead. That raised the PageSpeed score by 20 points and improved search ranking.

Visibility: I implemented AEO, which increased indexing in chatbots by 30%.

Compliance: I researched the legal requirements and applied GDPR and US measures. That meant better color contrast for accessibility, including color blindness, and integrating Cookie Consent Pro by Finsweet, since the client collects data with Google Tag Manager.

What I learned

Doing the research is the best shield against breaking the law, and it gives users a better experience.

Old documentation tied to a website’s business model is not reliable, because these laws keep changing.

Built with

  • WebflowWebflow
  • PageSpeed
  • CSS animations
  • AEO
  • GDPR
  • Cookie Consent Pro
  • Google Tag ManagerGoogle Tag Manager